Tag: Fonts

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Establishing Brand Guidelines: 5 Tips for Success

Monday, July 28th, 2014 by Benjamin Lovejoy

Brand guidelines help you control how your audience perceives your brand. Find out how to create a friendly guidebook that will help everyone who works with your brand to become passionate “brand ambassadors.”

is a member of the Content Bureau design team.

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Typography Tenets: More Design Tips for Non-designers

Friday, March 18th, 2011 by Todd Nocera

You’ve worked hard to create a singular voice; visual focus is just as important. Here are some quick guidelines to avoid common font mistakes and help keep your docs looking pro.

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On the Importance of Font Selection

Thursday, July 22nd, 2010 by Todd Nocera

Cleveland Cavaliers’ coach Dan Gilbert was understandably upset when Lebron James snubbed his hometown. He pulled no punches in his very public letter to Cavs fans, posted front and center on the team page on nba.com. Except when he chose to typeset his post in the most mocked font of all time: Comic Sans.

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