All marketing managers want to get the most from their copywriting budgets. When you hire the Content Bureau, we’ll typically ask you to review up to three drafts of copy. Is there a right way to review B2B copy? Absolutely! For best results, make your feedback the following: Timely. Just like a box of cereal […]
When we’re aiming for highly readable text, we should use words with fewer syllables and write sentences that don’t ramble. Here’s how to follow the stats to top readability.