Year: 2015

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Create Tons of High-Quality Marketing Content While Lying Poolside Sipping a Cool Mojito

Monday, August 10th, 2015 by Stacy Crinks

When should you start producing your fall campaign content? Right now. May we suggest mixing up a nice cool cocktail to toast the last days of summer and then giving us a call?

runs the Content Bureau, @contentbureau.

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The Business of Copywriting

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Keeping Your House in Order: Naming Architecture and Brand Architecture

Tuesday, August 4th, 2015 by Laurel Sutton

A thoughtfully developed naming architecture can keep your brand portfolio well organized, and help your customers find and buy more of your products and services.

is a member of the Content Bureau editorial team.

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Beyond the Style Guide

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The Content Bureau Posts Two New Customer Case Studies

Monday, March 23rd, 2015 by Stacy Crinks

There’s no “right way” to hire the Content Bureau. We can help you create content that you don’t want to (or can’t) do in-house. Read these two case studies to find out why talented marketers choose to work with us.

runs the Content Bureau, @contentbureau.

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The Business of Copywriting

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Want to Tell a Visually Interesting Story in PowerPoint? (Try Our New Asset: Photorealistic PowerPoint)

Tuesday, March 10th, 2015 by Allison Hayase

No time or budget to create a compelling video for your pitch presentation? Our new asset, photorealistic PowerPoint, could help save the day.

is a member of the Content Bureau editorial team.

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How to Write a Great…

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Love Ya Bae, But You’re Trying Too Hard to Be on Fleek

Tuesday, February 17th, 2015 by Chris Kent

Marketers want to “speak” to their target audiences with relevant messaging, of course. But as this post explains, trying to be edgy and fresh can sometimes lead to awkward brand moments (or, shall we say, appearing not so “on fleek”?).

is a member of the Content Bureau editorial team.

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Beyond the Style Guide

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Homemade Valentines Rock

Tuesday, February 10th, 2015 by Stacy Crinks

Glitter, glue, and glam: Nothing is more special than sending or receiving a homemade valentine. We hope the gorgeous valentines in this post will inspire you to show your love creatively this Valentine’s Day. (Heart confetti, anyone?)

runs the Content Bureau, @contentbureau.

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Off Hours

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Tips for Coming in Under Budget on Your Marcom Projects

Tuesday, January 27th, 2015 by Allison Hayase

Some Content Bureau clients have a knack for coming in under budget on their marcom projects. Find out what four things they have in common.

is a member of the Content Bureau editorial team.

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The Business of Copywriting

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Manage Your Brand Assets Like a Pro

Wednesday, January 21st, 2015 by Benjamin Lovejoy

What’s your approach to brand asset management? (Or do you even have one?) Read these tips for creating a set of brand assets and documents that will help to amplify your brand—and enhance the success of your marketing communications.

is a member of the Content Bureau design team.

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Techy Designer

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3 Reasons to Create Long-Form Digital Marketing Content

Wednesday, January 14th, 2015 by Eric Wilinski

Digital content should be short and sweet, no? Actually, your target audience may crave something more substantial. This post offers four reasons to “go long” with digital marketing content.

is a member of the Content Bureau editorial team.

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Beyond the Style Guide

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You Damn Kids Get Offa My Lawn: In Defense of Persnicketiness

Wednesday, January 7th, 2015 by Lisa Stonestreet

Should you use spaces around a slash mark … or not? Well, the winds of change are blowing on this style item and the answer might surprise you, as this blog post explains.

is a member of the Content Bureau editorial team.

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