The Content Bureau wrote the cover story for three of the last four PeopleTalk magazines.
From 1999 until its 2005 acquisition by Oracle, PeopleSoft relied on the Content Bureau to maintain the high standard of quality set by its internal copywriting team. “When we needed to outsource, we called the Content Bureau,” explains Scott Danish, then director of supply chain marketing.
The Content Bureau worked with multiple divisions—supply chain management, human capital management, customer relationship management, financials, and enterprise performance management—to develop virtually every type of marketing collateral imaginable. Throughout the years, the Content Bureau developed dozens of PeopleSoft’s high-quality white papers, case studies, brochures, data sheets, PowerPoint presentations, articles, and other customer-facing materials.
During the last year of PeopleSoft’s operation, we ghostwrote three of four cover articles for PeopleTalk, the glossy corporate magazine distributed quarterly to 100,000+ PeopleSoft customers, suppliers, and partners worldwide.
Our knack for creating high-quality, high-impact materials helped us forge and strengthen an ongoing partnership with PeopleSoft. Says Danish, “The Content Bureau produced consistently outstanding content and supported many departments at PeopleSoft. We really trusted this team.”