by Stacy | Aug 10, 2015 | Partnering with your Agency
How, you ask, is this possible? Hire the Content Bureau to create all that fabulous marketing content for you, of course! The end. Happy summer! (For those of you who are lying poolside sipping a cool mojito, please stop reading and get back to your sunbathing. For...
by Allison | Jan 27, 2015 | Partnering with your Agency
At the Content Bureau, we’ve noticed that a few of our clients often come in under budget. Their marcom projects consistently require less work than we originally thought they’d require (and therefore cost less than their colleagues’ projects). This is a good thing,...
by Stacy | Nov 4, 2014 | Partnering with your Agency
This post is for our beloved year-round clients; those of you who call us to help with projects large and small, advance-notice and super-rush-rush, most months of the year. We want to be your first-choice agency every time you need to produce great marketing content....
by Chris | Apr 21, 2014 | Partnering with your Agency
Anyone who’s agonized over a critical piece of marketing collateral knows that sinking feeling when you get this kind of feedback from higher-ups: “Make it snappier.” “NOT what I wanted.” “Needs a total rewrite.” Whether the comments are completely vague, thoroughly...
by Stacy | Mar 5, 2014 | Partnering with your Agency
It’s really hard for me to write in the negative—I’m much more comfortable with “carrot” than “stick”—but will do so to make an important point. Marketing communications projects do fail, often for simple reasons that can be avoided. Failure in my book means that a...
by Lauren | Mar 18, 2013 | Partnering with your Agency
You’ve started a customer reference program, and found the perfect customer to feature. The draft has been through all your organization’s approval layers. After the customer approves the draft, it’s ready for publication. Approval should be a breeze. A day or two...
